Tell your brand's unique story.

Build a mission-oriented messaging framework to grow your audience and create loyal customers. 

Get in Touch

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What is Brand Storytelling?


Every brand has a story to tell. By fully articulating your story and mission, you can engage with like-minded consumers and build lasting relationships that help you grow. Drawing on your brand mission, current channel utilization, and messaging framework, we work with you to deliver a strong voice to the right prospects at the right time. 

In the end, when storytelling is executed successfully, we will drive down your customer-acquisition costs and increase your customer lifetime value.

What We Do

Brand
Mission

Define and refine your mission to reflect your vision and the perception of your customers. 

Messaging
Framework

Establish a framework across channels to ensure your story is told consistently and effectively.

Storytelling
Strategy

Evaluate your best-performing campaigns and channels to determine where your message resonates.

Competitor
Evaluation

Learn how your competitors approach the same audience and how your story can differentiate your brand.

Tap the
Human Side

Lift the veil and show your company through a human lens that will resonate with your prospects.

Tell Your
Story

Launch new products, communicate brand changes, and tell your story with rich, eye-catching videos, graphics, and marketing materials.

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98%
of humans make buying decisions based on trust, authenticity, and social proof.

Stop burning your customers and your list. Stop with the short-term tactics.

We've got a plan to help you build your brand and create loyal customers.

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We Keep Good Company

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25+ years

ClientCard_Castrol

15+ Years

ClientCard_BM

7+ Years

amazon advertising

6+ Years

 

Tell Your Brand’s Story

Overskies works with each of our customers to gain a deep understanding of what makes their brand unique. Our brand strategists work with your team to lay out strengths and opportunities around your brand and its mission, providing actionable findings that help identify your true brand story. 

Let's achieve 5X return on customer acquisition costs together!

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Request a Brand Storytelling Roadmap

 

Receive an in-depth assessment discussing your brand mission, channel utilization, and messaging framework to deliver your voice to the right prospects.

To start, Overskies will schedule a call with you to discuss:

Untitled design (2)The brand mission, as you currently see it.
Untitled design (2)The brand mission, as others currently see
         it.

Untitled design (2)Your most utilized channels
Untitled design (2)The messaging framework across 
         channels

Untitled design (2)Top-level data questions around best-
         performing channels and campaigns

Untitled design (2)Your competitors and how they're
         approaching the same audience.


Once we get a top-level understanding from our discussion (we'll keep it light, no homework), Overskies strategists dig in and do the research to develop the insights needed for your personalized Brand Storytelling Roadmap.

You'll receive a document that lays out areas of strength and opportunities, provides actionable findings and helps identify your true brand story.

Let's get started decreasing your customer acquisition costs, and increasing your customer lifetime value.

Request Your Assessment

What People Are Saying

"We have worked closely with Overskies to build a new business at Citizen. The smartwatch category required all new go-to-market materials. Understanding the marketplace, a different consumer and competitive set. Overskies has been extremely collaborative, nimble and easy to work with. With each new launch they have moved the needle on the product and Citizen's position in the market. They are a pleasure to work with."

Jennifer Fink, VP Connected Devices
Citizen

"Our partnership spans beyond work relations; Overskies has been the supportive friend that helps us get through the best of times and the worst of times. The team is always there to navigate new challenges, advise on upcoming trends, and produce high-quality work that reflects our brand. I feel comfortable approaching Overskies with any request and know they will be there from start to finish."

Kelly Stefany, Marketing Manager
Bulova

"We have worked closely with Overskies to build a new business at Citizen. The smartwatch category required all new go-to-market materials. Understanding the marketplace, a different consumer and competitive set. Overskies has been extremely collaborative, nimble and easy to work with. With each new launch they have moved the needle on the product and Citizen's position in the market. They are a pleasure to work with."

Jennifer Fink, VP Connected Devices
Citizen

"We have worked with Overskies on print collateral, social media assets, vehicle wraps, and everything in between. Our projects are always approached with enthusiasm, willingness, and determination to deliver a high-end final product that is on-brand and on budget. They are a valuable business partner that we return to year after year."

Dennis Krupka, Jr., Sr. Manager of Art & Design
Benjamin Moore

 

View Our Work

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Amazon Brand Guidelines
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CZ Smart Branding

 

How to Brand Storytell with Overskies

  • Define your brand purpose, clearly identifying how your products and services make your customers’ lives easier. 
  • Lead with something startling, interesting, or unique to grab the attention of your prospects through creative campaigns.
  • Leverage cutting-edge technology, new social media platforms, and tools that help you engage with your ideal audience where they are most likely to be. 
  • Create brand storytelling materials that can be used across different channels while maintaining a consistent message. 
  • Put your branded video assets and marketing materials in front of your target audience in formats that match their expectations.
  • Tap into consumer data, category and customer analysis, and browsing behavior to identify potential barriers to purchase and tell a more concise and targeted story.

 

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Ready to Tell Your Brand’s Story?

Let's work together to create a brand storytelling strategy that achieves unexpected results.

Send us an email or give us a call to get started.

Get in Touch
B2B Marketing Zone