Tell your brand’s story on Facebook and Instagram with scroll-stopping, brand-aligned content, tailored to your audience.
At Overskies, we use research to help brands understand the behaviors and interests of their target audience on Facebook and Instagram. Then we create content to reach them in a strategic, relevant and effective way.
Instagram and Facebook boast more than 5 billion active monthly users, but speaking to all of them effectively is an impossible task. When backed with audience research however, a holistic Facebook and Instagram marketing and creative strategy can effectively target your brand’s specific community at all stages of their journey, from awareness to conversion.
Whether it’s through organic content creation, influencer partnerships, or paid social campaigns, Overskies’ research-backed strategy and creative execution ensures your brand is communicating with and growing the right audience on Facebook and Instagram.
Using consumer intelligence data, performance trends, and a distinctive creative approach, we maximize your effectiveness on Instagram and Facebook, converting your followers into customers
The lines between Facebook and Instagram marketing have blurred in recent years. But as a social agency, we understand each channel has slightly different functions. Facebook is mainly informational, and marketing strategies on this platform should be tailored to provide users with on-demand, quality content. Instagram is image/video-based, and curated content that defines what your brand stands for will help you gain followers and have an always-on marketing presence. Consumers demand quality content at scale across every marketing channel, and Facebook and Instagram play a major role in this.
For 30+ years, we’ve been getting it done for our clients and partners. We maintain our edge by staying on top of trends in Facebook and Instagram advertising. We help our clients create creative strategies that drive awareness, build a better brand story, and increase followers.
Whether you’re new to social media marketing, need help curating content that best represents your brand, or looking for a social marketing agency to help you gain followers and increase conversions, we’re here to help.
Jennifer Fink, VP Connected Devices
Citizen
Kelly Stefany, Marketing Manager
Bulova
Jennifer Fink, VP Connected Devices
Citizen
Dennis Krupka, Jr., Sr. Manager of Art & Design
Benjamin Moore
We’d love to speak with you, which means we’ll be in touch right away.