VEHICLE WRAP PROGRAM
DESIGN
BRAND POSITIONING
CREATIVE
Wrapping a vehicle is one of the most versatile and cost effective ways to brand and also advertise. Think about it, you essentially have a moving billboard that is seen by hundreds of people every time it hits the streets. When Benjamin Moore wanted to support their independent retailer’s advertising efforts, they came to Overskies to bring this idea to life. From vans with local flair (think palm trees for those California retailers) to cars and trucks with product focused designs, Overskies manages the specific retailer’s wants and needs, letting them stand out. These custom designs allow retailers to connect with their customers on-the-go, drive awareness of their store and unique product offerings, promote their partnership with Benjamin Moore and increase in-store visits.