Contact Us
Menu
Contact Us

AES CLEANROOM

BRAND REFRESH & LEAD GENERATION PROGRAM

BRANDING
DIGITAL MARKETING
LEAD GENERATION
VIDEO PRODUCTION

AES Compass Program


AES Cleanroom needed to refresh and reposition their brand in a niche industry as more and more competitors were entering the market. AES is known as the Cadillac of cleanrooms, but was losing market share to some new equity-backed cleanroom companies and products.

Through a brand refresh, new messaging strategy, and targeted lead-generation and content campaign, Overskies was able to help AES re-engage their current customer list, as well as drive awareness and sales calls within desired accounts.

2_AES-Infographic
Clean & Elegant
Fully Responsive
Clean & Elegant
Fully Responsive

Program Details


Programmatic and LinkedIn advertising, as well as Google Ads/paid-search were deployed to drive targeted traffic to optimized landing pages. 

This — coupled with the use of thought-leadership content, infographics, explainer videos and several email nurturing sequences — was able to drive SQLs to AES's sales team.

Clean & Elegant
Fully Responsive

Recruitment


Due to high demand for their custom cleanrooms, AES needed to ramp up production in their Georgia manufacturing facility. Overskies assisted their in-house HR team with a recruitment campaign targeted at the local blue collar community. The below video was used to promote what a great place AES Cleanroom is to work.

AES
Amazon Brand Guidelines
Brand Modernization
Clean & Elegant
Fully Responsive
Overskies_BG_Placeholder_006-1

Ready to watch your brand connect with your audience?
Our team is ready to help out.

Let’s chat about storytelling that drives a return

Get Started

B2B Marketing Zone