--- title: Branding — Overskies, a Full-Service Marketing Agency description: Demand generation and ABM solutions to increase your pipeline and drive more revenue for your company. --- [![CSI-OverskiesRebrand_LOGO-01(smaller)](https://www.overskies.com/hs-fs/hubfs/CSI-OverskiesRebrand_LOGO-01(smaller).png?width=160&height=98&name=CSI-OverskiesRebrand_LOGO-01(smaller).png "CSI-OverskiesRebrand_LOGO-01(smaller)")](https://www.thecsigroup.com) Search ### AN INDEPENDENT CREATIVE AGENCY   ## Born to hustle. Built to exceed your expectations. We help consumer goods brands express and unify the essence of their brand across all their distribution channels, decreasing their CAC and increasing their CLV.  Our Brand Storytelling Roadmap is the start of this journey. [![Get Your Roadmap](https://no-cache.hubspot.com/cta/default/2817404/214d36fc-8318-45db-bd6e-d0f5b008f401.png)](https://cta-redirect.hubspot.com/cta/redirect/2817404/214d36fc-8318-45db-bd6e-d0f5b008f401) **98%** of humans make buying decisions based on trust, authenticity, and social proof. Stop burning your customers and your list. Stop with the short-term tactics. We've got a plan to help you build your brand and create loyal customers. ## We Can Help ---   ![1-2](https://www.overskies.com/hubfs/1-2.png "1-2") ## Unleash Your Brand Story to Drive Growth ![2-1](https://www.overskies.com/hubfs/2-1.png "2-1") ## Create Brand Differentiation through Storytelling ![3-1](https://www.overskies.com/hubfs/3-1.png "3-1") ## Overcome Your Internal Bandwidth Issues to Maximize Creative Output ![](https://www.overskies.com/hubfs/branding.jpg) ![Navihawk_BTS](https://www.overskies.com/hubfs/Navihawk_BTS.jpeg) ![Navihawk Screenshot](https://www.overskies.com/hubfs/Navihawk%20Screenshot.png) ![Navihawk_3D_Watch_Stills](https://www.overskies.com/hubfs/Navihawk_3D_Watch_Stills.jpeg) CORE VALUES - **Dedicated** - We do what it takes - **Respectful** - We value our people, our clients and our work. - **Humble** - We’re quietly confident - **Driven** - We evolve beyond the status quo - **Passionate** - We’ve got pure heart and energy - **Fun** - We don’t take ourselves too seriously ![IMG_3455](https://www.overskies.com/hubfs/IMG_3455.png) ![BikeBuilding](https://www.overskies.com/hubfs/BikeBuilding.jpg) ![IMG_3418](https://www.overskies.com/hubfs/IMG_3418.png) ![BenjaminMooreShoot](https://www.overskies.com/hubfs/BenjaminMooreShoot.jpg) ![IMG_3415](https://www.overskies.com/hubfs/IMG_3415.png) ![IMG_3451-1](https://www.overskies.com/hubfs/IMG_3451-1.png) ![FoodTruck (1)](https://www.overskies.com/hubfs/FoodTruck%20(1).jpg) ![IMG_3425](https://www.overskies.com/hubfs/IMG_3425.png) ![IMG_3440](https://www.overskies.com/hubfs/IMG_3440.png) ![3-1](https://www.overskies.com/hs-fs/hubfs/3-1.png?width=50&height=50&name=3-1.png "3-1") ## We Keep Good Company ![ClientCard_Citizen](https://www.overskies.com/hubfs/ClientCard_Citizen.jpg "ClientCard_Citizen") ## 25+ years ![ClientCard_Castrol](https://www.overskies.com/hubfs/ClientCard_Castrol.jpg "ClientCard_Castrol") ## 15+ Years ![ClientCard_BM](https://www.overskies.com/hubfs/ClientCard_BM.jpg "ClientCard_BM") ## 7+ Years ![amazon advertising](https://www.overskies.com/hubfs/amazon%20advertising.jpeg "amazon advertising") ## 6+ Years ## What We Do We leverage your brand's purpose to tell the right stories across each and every channel, lowering your CACs and increasing your CLVs. ## Let's achieve 5X return on customer acquisition costs together! ![Untitled design (7)](https://www.overskies.com/hubfs/Untitled%20design%20(7).jpg "Untitled design (7)") # Request a Brand Storytelling Roadmap   Receive an in-depth assessment discussing your brand mission, channel utilization, and messaging framework to deliver your voice to the right prospects. To start, Overskies will schedule a call with you to discuss: ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)The brand mission, as you currently see it. ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)The brand mission, as others currently see          it. ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)Your most utilized channels ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)The messaging framework across           channels ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)Top-level data questions around best-          performing channels and campaigns ![Untitled design (2)](https://www.overskies.com/hs-fs/hubfs/Untitled%20design%20(2).png?width=40&height=40&name=Untitled%20design%20(2).png)Your competitors and how they're          approaching the same audience. Once we get a top-level understanding from our discussion (we'll keep it light, no homework), Overskies strategists dig in and do the research to develop the insights needed for your personalized *Brand Storytelling Roadmap.* You'll receive a document that lays out areas of strength and opportunities, provides actionable findings and helps identify your true brand story. Let's get started decreasing your customer acquisition costs, and increasing your customer lifetime value. ### Request Your Assessment ## What People Are Saying "We have worked closely with Overskies to build a new business at Citizen. The smartwatch category required all new go-to-market materials. Understanding the marketplace, a different consumer and competitive set. Overskies has been extremely collaborative, nimble and easy to work with. With each new launch they have moved the needle on the product and Citizen's position in the market. They are a pleasure to work with." **Jennifer Fink, VP Connected Devices** Citizen "Our partnership spans beyond work relations; Overskies has been the supportive friend that helps us get through the best of times and the worst of times. The team is always there to navigate new challenges, advise on upcoming trends, and produce high-quality work that reflects our brand. I feel comfortable approaching Overskies with any request and know they will be there from start to finish." **Kelly Stefany, Marketing Manager** Bulova "We have worked closely with Overskies to build a new business at Citizen. The smartwatch category required all new go-to-market materials. Understanding the marketplace, a different consumer and competitive set. Overskies has been extremely collaborative, nimble and easy to work with. With each new launch they have moved the needle on the product and Citizen's position in the market. They are a pleasure to work with." **Jennifer Fink, VP Connected Devices** Citizen "We have worked with Overskies on print collateral, social media assets, vehicle wraps, and everything in between. Our projects are always approached with enthusiasm, willingness, and determination to deliver a high-end final product that is on-brand and on budget. They are a valuable business partner that we return to year after year." **Dennis Krupka, Jr., Sr. Manager of Art & Design** Benjamin Moore ## View Our Work ![Amazon_Style_Guide_1-2](https://www.overskies.com/hubfs/Amazon_Style_Guide_1-2.jpeg) ** Amazon Brand Guidelines ![App-1](https://www.overskies.com/hubfs/App-1.jpeg) ** LifebankUSA Rebranding ![CZ_Smart_Home-1](https://www.overskies.com/hubfs/CZ_Smart_Home-1.jpeg) ** CZ Smart Product Launch ![CZ-Smart_1-1](https://www.overskies.com/hubfs/CZ-Smart_1-1.jpeg) ** CZ Smart Branding ![Overskies_BG_Placeholder_006-1](https://www.overskies.com/hubfs/Overskies_BG_Placeholder_006-1.png "Overskies_BG_Placeholder_006-1") ## Request Your Assessment [![Get Your Roadmap](https://no-cache.hubspot.com/cta/default/2817404/214d36fc-8318-45db-bd6e-d0f5b008f401.png)](https://cta-redirect.hubspot.com/cta/redirect/2817404/214d36fc-8318-45db-bd6e-d0f5b008f401) [![CSI-OverskiesRebrand_LOGO-01(smaller)](https://www.overskies.com/hs-fs/hubfs/CSI-OverskiesRebrand_LOGO-01(smaller).png?width=88&name=CSI-OverskiesRebrand_LOGO-01(smaller).png)](https://www.thecsigroup.com) 160 Summit Avenue, Suite 200 Montvale, NJ 07645 - ![call](https://www.overskies.com/hubfs/call.svg)(201) 587-1400 - ![message](https://www.overskies.com/hubfs/message.svg)hello@overskies.com[mailto:hello@thecsigroup.com](mailto:hello@thecsigroup.com) ### Overskies On Demand Sign up for our monthly newsletter for marketers who are interested in fresh ideas on brand storytelling, video, experiential and much more.   ![AMI-1](https://www.overskies.com/hubfs/Imported%20images/AMI-1.png "AMI-1") ![FAC-Badge-Circle-White](https://www.overskies.com/hubfs/FAC-Badge-Circle-White.png "FAC-Badge-Circle-White") ![TradeDesk](https://www.overskies.com/hubfs/Imported%20images/TradeDesk.png "TradeDesk") ![CM200-KO](https://www.overskies.com/hubfs/Imported%20images/CM200-KO.png "CM200-KO") [Privacy Policy](https://www.overskies.com/privacy-policy/)  |  Copyright © Overskies. All Rights Reserved. ![](https://secure.shoo5woop.com/166801.png) [![B2B Marketing Zone](https://widget.aggregage.com/images/b2b-marketing/badge-clear.gif "B2B Marketing Zone")](https://www.b2bmarketingzone.com/%26source=the-csi-group) ```json { "@context" : "http://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "United States", "addressLocality" : "Montvale", "addressRegion" : "NJ", "postalCode" : "07645", "streetAddress" : "160 Summit Ave, Suite 200 " }, "alternateName" : "Overskies", "description" : "Overskies is an independent creative and digital marketing agency based in Montvale, NJ.", "email" : "hello@overskies.com", "image" : "https://www.thecsigroup.com/hubfs/cropped-Overskies_Favicon.jpeg", "logo" : "https://www.overskies.com/hubfs/cropped-Overskies_Favicon.jpeg", "mainEntityOfPage" : { "@id" : "https://www.overskies.com/storytelling-roadmap", "@type" : "WebPage", "description" : "Demand generation and ABM solutions to increase your pipeline and drive more revenue for your company." }, "naics" : "541810", "name" : "Overskies", "sameAs" : [ "https://www.facebook.com/overskiesagency/", "https://twitter.com/overskiesagency", "https://www.instagram.com/overskiesagency/", "https://www.linkedin.com/company/overskies/", "https://www.youtube.com/channel/UC2eFNc85rWss2yKN-HiSQ8A" ], "telephone" : "201-587-1400", "url" : "https://www.overskies.com" } ```