---
title: Overskies | Bulova Marc Anthony Campaign
description: Explore Overskies’ creative storytelling and strategic marketing in the Bulova Marc Anthony campaign. Discover our innovative design approach.
---

[![CSI-OverskiesRebrand_LOGO-01(smaller)](https://www.overskies.com/hs-fs/hubfs/CSI-OverskiesRebrand_LOGO-01(smaller).png?width=175&height=107&name=CSI-OverskiesRebrand_LOGO-01(smaller).png "CSI-OverskiesRebrand_LOGO-01(smaller)")](https://www.overskies.com)

[![Contact Us](https://no-cache.hubspot.com/cta/default/2817404/f4524594-4b26-4240-ae5d-09f2a1ab5eea.png)](https://cta-redirect.hubspot.com/cta/redirect/2817404/f4524594-4b26-4240-ae5d-09f2a1ab5eea)

** **

[![CSI-OverskiesRebrand_LOGO-01(smaller)](https://www.overskies.com/hs-fs/hubfs/CSI-OverskiesRebrand_LOGO-01(smaller).png?width=100&height=61&name=CSI-OverskiesRebrand_LOGO-01(smaller).png "CSI-OverskiesRebrand_LOGO-01(smaller)")](https://www.overskies.com)

[![Contact Us](https://no-cache.hubspot.com/cta/default/2817404/f4524594-4b26-4240-ae5d-09f2a1ab5eea.png)](https://cta-redirect.hubspot.com/cta/redirect/2817404/f4524594-4b26-4240-ae5d-09f2a1ab5eea)

** **

Search

**Menu**

** **

[![Contact Us](https://no-cache.hubspot.com/cta/default/2817404/40c90de3-de09-4a06-91ca-e7c626929323.png)](https://cta-redirect.hubspot.com/cta/redirect/2817404/40c90de3-de09-4a06-91ca-e7c626929323)

# Bulova x Marc Anthony

CAMPAIGN & PRODUCT LAUNCH

## Our creative strategy and approach helped Bulova launch its new Marc Anthony collection, which became their most successful campaign and partnership to date.

## One of the most successful campaigns in Bulova's rich history

![MA-Walk-R1A](https://www.overskies.com/hubfs/MA-Walk-R1A.gif "MA-Walk-R1A")

![Watch-Wireframe-R1A-03](https://www.overskies.com/hubfs/Watch-Wireframe-R1A-03.gif "Watch-Wireframe-R1A-03")

### We helped craft a narrative, ideate the creative and produce the brand assets necessary to launch this new sponsorship and watch collection

![Portfolio_Marc_Anthony_Stills](https://www.overskies.com/hubfs/Portfolio_Marc_Anthony_Stills.jpg "Portfolio_Marc_Anthony_Stills")

#### The Launch

![Portfolio_Marc_Anthony_Banners](https://www.overskies.com/hubfs/Portfolio_Marc_Anthony_Banners.jpg "Portfolio_Marc_Anthony_Banners")

##### Managing Bulova's YouTube channel, we leveraged this partnership to produce a series of YouTube Shorts that generated stellar engagement and subscriptions, as well as promoting it heavily at the Latin Grammy's

```
 
```

![Portfolio_Marc_Anthony_Shorts](https://www.overskies.com/hubfs/Portfolio_Marc_Anthony_Shorts.jpg "Portfolio_Marc_Anthony_Shorts")

![Portfolio_Marc_Anthony_Concert_Placement](https://www.overskies.com/hubfs/Portfolio_Marc_Anthony_Concert_Placement.jpg "Portfolio_Marc_Anthony_Concert_Placement")

![Overskies_BG_Placeholder_006-1](https://www.overskies.com/hubfs/Overskies_BG_Placeholder_006-1.png "Overskies_BG_Placeholder_006-1")

## Let's Talk

We’d love to speak with you, which means we’ll be in touch right away.

[![CSI-OverskiesRebrand_LOGO-01(smaller)](https://www.overskies.com/hs-fs/hubfs/CSI-OverskiesRebrand_LOGO-01(smaller).png?width=88&name=CSI-OverskiesRebrand_LOGO-01(smaller).png)](https://www.thecsigroup.com)

<https://www.facebook.com/overskiesagency/> <https://www.linkedin.com/company/overskies/> <https://www.instagram.com/overskiesagency/> <https://www.youtube.com/channel/UC2eFNc85rWss2yKN-HiSQ8A>

160 Summit Avenue, Suite 200   
Montvale, NJ 07645

- ![call](https://www.overskies.com/hubfs/call.svg)(201) 587-1400
- ![message](https://www.overskies.com/hubfs/message.svg)hello@overskies.com[mailto:hello@thecsigroup.com](mailto:hello@thecsigroup.com)

### Overskies On Demand

Sign up for our monthly newsletter for marketers who are interested in fresh ideas on brand storytelling, video, experiential and much more.  

![AMI-1](https://www.overskies.com/hubfs/Imported%20images/AMI-1.png "AMI-1")

![FAC-Badge-Circle-White](https://www.overskies.com/hubfs/FAC-Badge-Circle-White.png "FAC-Badge-Circle-White")

![TradeDesk](https://www.overskies.com/hubfs/Imported%20images/TradeDesk.png "TradeDesk")

![CM200-KO](https://www.overskies.com/hubfs/Imported%20images/CM200-KO.png "CM200-KO")

[Privacy Policy](https://www.overskies.com/privacy-policy/)  |  Copyright © Overskies. All Rights Reserved.

![](https://secure.shoo5woop.com/166801.png) [![B2B Marketing Zone](https://widget.aggregage.com/images/b2b-marketing/badge-clear.gif "B2B Marketing Zone")](https://www.b2bmarketingzone.com/%26source=the-csi-group)

```json
{
  "@context" : "http://schema.org",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "United States",
    "addressLocality" : "Montvale",
    "addressRegion" : "NJ",
    "postalCode" : "07645",
    "streetAddress" : "160 Summit Ave, Suite 200 "
  },
  "alternateName" : "Overskies",
  "description" : "Overskies is an independent creative and digital marketing agency based in Montvale, NJ.",
  "email" : "hello@overskies.com",
  "image" : "https://www.thecsigroup.com/hubfs/cropped-Overskies_Favicon.jpeg",
  "logo" : "https://www.overskies.com/hubfs/cropped-Overskies_Favicon.jpeg",
  "mainEntityOfPage" : {
    "@id" : "https://www.overskies.com/work/bulova-marcanthony",
    "@type" : "WebPage",
    "description" : "Explore Overskies’ creative storytelling and strategic marketing in the Bulova Marc Anthony campaign. Discover our innovative design approach."
  },
  "naics" : "541810",
  "name" : "Overskies",
  "sameAs" : [ "https://www.facebook.com/overskiesagency/", "https://twitter.com/overskiesagency", "https://www.instagram.com/overskiesagency/", "https://www.linkedin.com/company/overskies/", "https://www.youtube.com/channel/UC2eFNc85rWss2yKN-HiSQ8A" ],
  "telephone" : "201-587-1400",
  "url" : "https://www.overskies.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "CreativeWork",
  "creator" : {
    "@id" : "https://www.overskies.com/#organization",
    "@type" : "Organization",
    "logo" : "https://www.overskies.com/hubfs/overskies-logo.png",
    "name" : "Overskies",
    "url" : "https://www.overskies.com"
  },
  "description" : "Explore Overskies’ creative storytelling and strategic marketing in the Bulova Marc Anthony campaign. Discover our innovative design approach.",
  "name" : "Overskies | Bulova Marc Anthony Campaign",
  "url" : "https://www.overskies.com/work/bulova-marcanthony"
}
```