Hey, Casabella! We made this just for you.

"In 1988, Bruce Kaminstein fell in love with a mop."

We were inspired by Casabella's origin story. It reminded us of the greatest romances in cinema...

Casabella x CSI

You may be wondering — what's this all about?

As you can tell from the movie posters, we like to have fun.

But in all seriousness, we think Casabella's products are doing a magnificent job marrying the elements of stylish beauty and great functionality. We love the nuanced look and superior performance, and we want everyone to know about it.

The truth is, romantic comedies like the ones above are timeless because they touch people's hearts. Brands that can make a similar emotional connection with their audience are the ones that stand the test of time.

We know making those connections across a range of products consistently and at scale can prove to be challenging.


We've done exactly this for clients like Citizen Watch, Bulova, and Crestron. We specialize in visual brand storytelling that blends stunning beauty and everyday functionality. Our award-winning creative studio and our in-house team of digital and content marketing experts can create, optimize, and distribute revenue-boosting campaigns across multiple channels.

We would love to chat with you and come back with some ideas that meet your business needs. This would be a free, no-hassle consultation at your convenience.

Help us help you.

Contact Us

What We Do

Strategy Services


Branding Services


Creative Services


Video Production Services

Video Production

Digital Services


Brand Experience Services

Brand Experience


In 2019, CSI’s clients saw their digital engagement metrics triple compared to the industry average.

Some of Our Work

How We Do It

Nothing at CSI is done halfway or half-heartedly. We respond, we’re attentive, and we give a damn. It’s why we've been around for over 26 years, and why some of our clients have stayed with us for more than two decades.

When You Need Us

When You Need Us

For brands that need to fill an immediate project-based need in order to launch an important campaign or brand activation.

Part of Your Team

Part of Your Team

For brands that need to augment their in-house team, relieve ongoing bandwidth issues, and elevate their creative and brand assets.

Leading the Way

Leading the Way

For brands seeking a full-service partnership, from consumer research to marketing strategy to creative direction and production.

What People Are Saying

"They are fast, efficient, and reliable. They actually care about what is in the best interest of my business, goals, and objectives. They are customer-centric, and that’s why I continue to use—and will only use—The CSI Group."
Brian Cumming, Pro Segment Marketing Manager
Benjamin Moore Paints
"Working with The CSI Group has been a pleasure...all insightful, all on-time, and all good fun!”

Michael Yount, Director of Merchandising
Solstice Sunglasses

"The principal goal of any Creative Manager is to offer up visually innovative solutions to communication objectives. CSI has become a critical part of this process at Konica Minolta.”

Ted Brolsma, Creative Services Manager
Konica Minolta

"The trust test as to the quality of their work comes from our sales force and end customers, who are always pleased with the end results!"

Matt DiPaulo, OEM Trade Marketing Manager
BP Lubricants USA Inc.

Our Clients at a Glance


Let's have a moment together...

Contact Us

B2B Marketing Zone